In collaboration with Bahwan Building Materials, one of the flagship companies of S Bahwan Group, Luceco launched their LED lighting range to an audience of over 150 VIP guests that included high ranking officials from several ministries, noted consultants and decision makers in Muscat, Oman.
At the launch ceremony, John Williams, International Specification Director along with Venkat Raman, Ahmad Muhieddine El Safah, General Manager of Bahwan Building Materials and Sanjay Tiwari, Deputy General Manager, unveiled the Luceco brand to an expectant audience. Ahmad El Safah said “LED lighting for functional lighting applications is now a necessity and not a luxury in the current social economic and technical environment. LED is definitely the future of lighting and its quality and affordability is well justified”.
After the launch, the audience asked technical questions which were answered jointly by the Luceco and Bahwan teams. The audience then appreciated the wide range of Luceco products exhibited and enjoyed the opportunity to further review the LED lighting opportunities presented by Luceco over dinner. Both Luceco and Bahwan were delighted with the enthusiasm and interest generated during the launch event.